Behind the map
About Tickoff
Tickoff turns memorable business concepts into clear, editable maps. Instead of handing you an empty framework, we work through a complete idea so you can see how every part connects.
Our first map follows MELT, a bakery where pastry prices tick down live until someone buys. It traces the hook, the buyer’s tension, the sharing behavior, and the loop that keeps generating attention.
Every download arrives instantly and can be adapted to your product, audience, and mechanic.
Ready to map your version?
Start with the complete MELT example, then edit the route into an idea of your own.